US online retailer Griffin Technology has opened its first Retail store in the Westfield Centre in Stratford, London and chosen MaxTag as its preferred security supplier.

The technology retailer has chosen MaxTag’s cloud based IP cctv system ‘Smartvue’ as its chosen technology. It was imperative that the Nashville based company could dial in and view both live and recorded images remotely from any internet based device, including iphones’ and ipads.

10 HD cameras were installed with a pan, tilt and zoom function. Both live and recorded images have amazing resolution and clarity. Alongside the CCTV system, Maxtag installed a 58Khz AM acrylic security tagging system. Products are protected using small adhesive labels which can be deactivated at the point of sale using a simple deactivation device. An overhead people counting device was also installed which transmits the ‘Count’ to a wireless receiver in the manager’s office at the rear of the store and populates a software programme which displays the count as a graph or bar chart, showing traffic by the hour, day or week.

Griffin Technology is a privately held U.S. company founded in Nashville, Tennessee in 1989 by Paul Griffin. Griffin was one of the first companies to recognize the potential of Apple’s iPod, introducing their first accessories for iPod in January 2002 at the MacWorld held in San Francisco, California. This was just three months after Apple’s release of iPod. One year later, at MacWorld San Francisco 2003, Griffin introduced iTrip an FM transmitter that allows iPod owners to transmit audio from an iPod to a nearby FM receiver.Today the company has a vast range of accessories for all things Apple related.

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MAXTAG (UK) Limited

8 Suttons Business Park Reading Berkshire RG6 1AZ United Kingdom

0800 044 3160