People Counting and CCTV System In One, From Maxtag.

We are now offering all our retail customers 'people counting' software that can be integrated into your store's CCTV system. The new Hikvision people counting cameras with dual lens enables the camera to create a three-dimensional image of each object. The innovation mainly lies in the camera's capability to map the height of a person on the Z-axis, thus excluding any confusion with, for example, shadows or objects, such as baby carriages.

The Benefits of CCTV People Counting Software.

The smart software in the camera allows for effortless counting of everyone present; even the smallest distance between people's heads suffices for the camera to count them as separate persons. In addition, the camera has the capability to continue monitoring people who change walking direction, so that everyone present in a certain space is counted only once. This makes it the perfect solution for busy commercial spaces such as retail stores, supermarkets, department stores, shopping centres, railway stations, museums and tourist attractions.

The Features of Hikvision's Analytics Software

The Dual Lens IP camera reaches an accuracy of more than 97%, is very easy to configure and is very small and compact, measuring only 20 cm in length and 3.5 cm in thickness.

Other features include:

  • Image Sensor: 1/3" Progressive Scan CMOS
  • Maximum resolution: 640 x 960
  • Shutter time: 1/25 s – 1/10,000 s
  • Available with a 2 mm or 2.8 mm lens
  • 3D DNR (Digital Noise Reduction)
  • DC 12V/PoE
  • Dual lens, dual CPU, supports stereo views

The Storage Features

The camera features the so-called ANR function (Automatic Network Replenishment), which automatically stores data on the flash card of the camera in the event of a network failure so that no information is lost. Once the network is operational again, the connected Network Video Recorders (NVRs) will retrieve the stored information from the camera. The camera is equipped with internal storage capacity for over 400 days.

Tonko de Wit, Product Marketer Europe at Hikvision, commenting on the camera: “Besides excelling in ease of use, our new camera also makes downloading and interpreting stored data easier than ever before. Users can export the information to Excel and can display all information on a daily, weekly, monthly or annual basis, according to their needs. This provides them with a highly detailed overview of the number of people entering, leaving or passing by the premises over a certain period of time."

Contact Maxtag For More Information On How People Counting Software Can Help Your Business

If you would like further information on any aspect of our retail analytics software and CCTV systems, please don't hesitate to get in touch with us today. You can give us a call on 0800 044 3160, or alternatively, send us an e-mail at

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MAXTAG (UK) Limited

8 Suttons Business Park Reading Berkshire RG6 1AZ United Kingdom

0800 044 3160